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Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Marketing Checklist for Animal Shelters and Rescues

Use this marketing checklist to make sure your adoptable dogs and cats are getting maximum exposure to potential adopters.

Improve the Shelter Experience for Adopters

Wisconsin Humane Society improves the adoption experience, from first impression to post-adoption follow-up.

10 Tips for Being a Powerful Advocate for Pit Bulls

Discover 10 ways to advocate for pit bull-type dogs, including adoption campaigns and resources for adopters.

Setting Up and Preparing for Offsite Cat Adoptions

Want to reduce length of stay for cats? Here’s how to set up and prepare for successful offsite cat adoptions.

5 Social Media Tips to Promote Animals for Shelters or Rescues

Social media tips to help you develop a plan for campaigns like National Adoption Weekend, Adopt a Shelter Dog Month, Help A Horse Day—and any time of the year.

10 Tips to Promote Senior Pets

Prospective adopters often overlook senior pets in favor of younger animals. Here are 10 tips gleaned from animal welfare organizations to help get older pets adopted.

6 Ways to Protect Horses While Transferring Ownership

Discover six ways to provide a safety net for horses while still transferring ownership at the time of adoption.

5 Ways to Find More Foster Parents

Looking for more foster families? These five areas of focus can help you find people who may not have considered fostering before but welcome the opportunity.

Barn Cat Programs that Work

Learn how two agencies provided alternative living arrangements for hundreds of cats in barns, warehouses and factories

Join The Rescue Effect