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Five Tips for Using Social Media Ads to Promote Adoptable Horses

Utilize paid social ads to reach more adopters and save more equines.

Remembering Julie Morris, Animal Welfare Visionary

Julie Morris was a leader and visionary in the field of animal welfare, and news of her death is devastating. This is our tribute to her life and work

6 Steps to Create an Adoption Academy and Increase Horse Adoptions

Learn six steps to create an equine adoption academy and grow your own horse adopters.

Winter Shelter Bins for Community Cats FAQ

Help outdoor and community cats and kitties stay warm this winter with inexpensive foam coolers! Learn how to build one.

8 Tips for Reporting Animal Cruelty

Check out our 8 tips for reporting animal cruelty and share them with concerned community members.

Marketing Checklist for Horse Adoption Organizations

Use our checklist to ensure you’re following marketing best practices for your website, social media, email, and more to adopt out more equines.

Marketing Checklist for Animal Shelters and Rescues

Use this marketing checklist to make sure your adoptable dogs and cats are getting maximum exposure to potential adopters.

Vet Tech Corner: Poison Prevention Tips for Puppies and Kittens

When counseling new puppy and kitten owners, share these lifesaving tips from the ASPCA Animal Poison Control Center.

Increase Adoptions Through Social & Traditional Media

Here are four approaches that use the power of media—both social and traditional—to get more notice and find more dog adopters.

Spay/Neuter Clinic Flow

Resources in this section are designed to improve the flow at your spay/neuter clinic. Included are handouts and intake and release forms.

Join The Rescue Effect