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Fee-Waived Animal Adoptions

Thinking about waiving fees? Research studies and individual experiences confirm that fee-waived cats are just as loved as ones with a price tag.

5 Tips to Keep Funds Coming in During Fee-Waived Adoptions

Use these five tips to keep funds coming in during fee-waived adoption promotions.

Fee-Waived Cats 101

This webinar explains the research behind fee-waived cats and teaches you how to prepare for a fee-waived event and determine which data to capture.

Why Shelters Should Waive Cat Adoption Fees

Waive fees and adopters will come. The price tag – or lack thereof – doesn’t affect the love or longevity of an adopter’s relationship with a cat.

Waiving Adoption Fees at the ASPCA’s Adoption Center

The ASPCA Adoption Center's successful fee-waived program began in September 2008 when it launched a "Free Over Three" promotion for cats three years and older and adoptions soared!

Marketing Strategies for Cat Adoptions

Take a look at these great cat promotional campaigns from your colleagues around the country.

12 Tips for Big Adoption Events

Want to host a successful large-scale adoption event? Use these 12 terrific tips from your colleagues who have been there, done that.

Adoption Marketing

Adoption & Placement

From fostering to fee-waived to open adoptions, this section is teaming with tips, how-tos and tools to help you–and your fosters—find homes for more animals.

Adopter Support: Helping Adopters Succeed

Learn about a successful post-adopter support program that proactively reaches out to adopters to offer assistance with common problems.