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Writing a Winning Press Release

Apply these five pointers to all press releases you write to help ensure they are chosen over hundreds of others sent in.

Participatory Communications Survey for Staff

This sample survey can help your staff and leadership communicate more effectively.

How to Create Electronic Certificates of Veterinary Inspection

Learn how to easily convert your health certificates, or certificates of veterinary inspection (CVIs), from paper to electronic forms.

GIS Video: How to Find Dirty Address Data

Have you been thinking about starting a GIS project at your shelter? Gathering the right data can help target the most at-risk animals in your community.

They Did It: DIY Capital Campaign

Learn the successful strategies employed when a Colorado large-animal sanctuary needed to raise $100,000 fast.

Retail Smarts: Selling Used Tennis Balls

Creative marketing, at your service. Learn how you can repurpose donated items for profit in your retail store.

Decision-Making Cheat Sheet

Learn how to prioritize your animal sheltering work by answering these simple questions.

They Did It: How a Horse Rescue Created a Steady Revenue Stream

Find out how one equine rescue created a learning program for businesses that raises thousands of dollars each year.

They Did It: Surpassed Their Giving Tuesday Goal

See how the SPCA of Texas used compelling stories and customized messaging to exceed their 2020 Giving Tuesday goal by nearly 25%.

Access to Veterinary Care Online Courses

Learn from colleagues working to elevate AVC, about their approaches, successes, and lessons, with engaging topics ranging from incorporating AVC in veterinary education to challenges facing the field.