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Use this marketing checklist to make sure your adoptable dogs and cats are getting maximum exposure to potential adopters.

Get more animals adopted just in time for the holidays with these Black Friday promotion ideas.

Learn the logistics of holding a virtual adoption event from Humane Rescue Alliance.

Here are four approaches that use the power of media—both social and traditional—to get more notice and find more dog adopters.

A message like “Adopt Me” on a vest or bandana is a clear directive for potential adopters, letting them know this animal is available.

These tips on successful offsite cat adoption processes can help cut the length of stay for your shelter’s felines.

Use these tried-and-true tips to capitalize on Facebook and find more homes for animals.

Second Chance Animal Services and “Almost Home” destination for transported pets

Want to reduce length of stay for cats? Here’s how to set up and prepare for successful offsite cat adoptions.