Wordless Wednesday
This one really clicks with us. What do you ask your Facebook fans and Twitter followers to share?
P.S. Your turn—please share your responses in the comment box. And if you’re looking to get your inner science geek on, check out the official answer to last week’s Wordless Wednesday.
Update, July 17: Who you callin’ a Voluntweep!? Just the newest passionate and dedicated volunteers at SPCA of Texas! Click the comment box for the deets on this innovative program.
Related links:
“Wordless Wednesday: QR Codes”
“3 Secrets to Volunteer Success”
Tips: Fundraising with Social Media
Tags: Adoption Marketing, Adoption Programs, Marketing & Media, Saving Lives, Social Media, volunteers, Wordless Wednesday
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Pune Dracker, Editor, Shelters' Edge Says:
Looking for an alternative for folks in your community who want to help animals but have busy schedules and can’t always make it to your facility to volunteer?
That’s the impetus behind SPCA of Texas’ new Voluntweeps program, promoted by the agency in the fun graphic featured in this post. Voluntweeps earn 15 minutes of volunteer time for every SPCA of Texas tweet or post they share. Neat and innovative, huh?!
“We are overjoyed at the response thus far, and we are anxious to see this program grow,” says SPCA of Texas’ Abigail Glavy, Digital Communications Coordinator. “We do have Voluntweeps already recruited, who are very dedicated and passionate about the program. To track posts and have a solid communication between us and the Voluntweeps, we created an SPCA of Texas Voluntweeps closed group for all registered members. Voluntweeps also email our SPCA of Texas Outreach and Volunteer Relations Manager a report of the number of shares and retweets they have posted. Here, Voluntweeps can ask questions, discuss successful posts, share ideas and let us know what content they have shared. We find that this is the best way for us to keep in contact with our members at the present time.”
Other cool aspects of the Voluntweeps program:
- It’s a great way for volunteers to progress through the program: “At the SPCA of Texas, we have three levels of volunteers: Animal Ambassadors I, II and III,” explains Glavy. “To move onto level II, which includes animal handling, volunteers must complete 20 hours of volunteer time. The time earned sharing and retweeting from the SPCA of Texas Facebook and Twitter counts for that time.”
- It’s a super option for younger volunteers. “Recently, the SPCA of Texas presented at Big Thought at Fair Park in Dallas, a summer camp that helps Dallas middle school students start to prepare for college and careers,” says Glavy. “We talked to students about our volunteer program and Voluntweeps. Our volunteers, ages 12 to 18, must volunteer with a parent at the SPCA of Texas, and most of the students we spoke to said their parents worked all day and couldn’t always come to our shelters to volunteer. They liked being able to spend time with their parents at home, while completing their volunteer hours for the SPCA of Texas online.”
Oh, and the program name is pretty awesome, too!
Nivasha Howery Says:
Pune,
Thanks for featuring our program, Voluntweeps! We’re pretty darn excited about it and hope that it is a great first step at recruiting volunteers to help with the SPCA of Texas’ mission of providing every animal exceptional care and a loving home.
Nivasha Howery
Communications Manager of Digital & Design
SPCA of Texas