Keeping Up with the Contestants: The Bold and the BOO-tiful
Yesterday marked the last day of the ASPCA $100K Challenge–and many of the 49 contestants chose to go out with a bang…or at least a BOO. Cue up the Vincent Price laughter and check out these Halloween promotions and events hosted by Challenge shelters.
- Butte Humane Society went click-or-treating on Facebook with their super-fun “Halloween Hounds and Costume Cats Photo Contest.” The Chico, CA, agency put out a call for submissions of pets in costumes, which they uploaded into a Facebook album. Fans were then asked to vote for their favorites with the click of the “Like” button. As of this writing, Morgan the peacock and Moose the DJ were neck and neck…

BHS, let us know who won in the comment box!
- The Humane Society for Greater Savannah hosted a Furry Fright Night, complete with fee-waived adoptions, scary movies and trick-or-treat booths.
How’d it go? Adopters weren’t walking away empty-handed, if you know what we mean.
- So good it gives us chills! Watch this next video from Cherokee County Animal Shelter for the most clever donation ask we’ve seen in awhile:
The Georgia agency also ran a pumpkin decorating contest, which included this entry by 10-year-old Ashley:
- Must-have marketing materials for a successful adoptions campaign: Great pix, like this one from Washington Animal Rescue League.
The D.C. agency held a photo shoot with their most accommodating canine residents in prep for last Saturday’s Howl-o-ween celebration. Adoption fees were waived for all animals with any black or orange fur.
- Nevada Humane Society hosted trick or treating yesterday at their Reno shelter…
…but they’ve been promoting the adoption of black cats all year long with this great video.
- SPCA Tampa Bay offered discounts on Halloween-themed toys, T-shirts and treats at their pet boutique. Just for saying “BOO!” at checkout, folks would receive up to half off any pet costume.
- Pets Alive celebrated Halloween in 140 characters or less, offering 50% off adoption fees on all animals whose photos they posted on Twitter, including Lacey.
- “It is going to be perfect weather for a festival. And we just happen to be having one!” posted Galveston Island Humane Society on Facebook. There was something for everyone at the agency’s Furry Festival on Saturday—a microchip clinic and costume contest for the pets, a bouncy house for the kids, and adoption specials that folks came out to, uh, gobble up…
- Well, how could we not feature an event that awards prizes for “Best Biker Dog” and “Most Patriotic Dog”? Cuteness courtesy of Riverside County Department of Animal Services.
- Kentucky Humane Society posted a Facebook announcement prior to their Saturday Howl-o-Ween event that would do Willy Wonka proud: “There will be a ‘golden ticket’ with a waived adoption fee at both East Campus and Main Campus. The other slips inside the jack-o-lanterns are worth between $10-$50.” KHS—tell us who won the golden ticket in the comment box!

KHS wrote on Facebook: "Jennifer Teague (middle), her brother James and a friend had a ball (so did the KHS dog) at "Howl-O-Ween" Saturday at East Campus. They brought sacks full of needed goods and a $125 check. Jennifer says she and her friends formed a group called 'Hands for Help' to help KHS. They certainly did!"
- Magic formula for Monmouth County SPCA: A volunteer who’s also a professional photographer + an agency full of available dogs who look great in a pumpkin suit = Pup-Kin photo contest. Bangles came out on top:
What’d you do at your agency?
Related links:
ASPCA $100K Challenge
“Mything the Point”
“What Not to Wear”
Tags: $100K Challenge, Adoption Marketing, Adoption Programs, Keeping Up with the Contestants, Photos, Saving Lives, Videos
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Heather Says:
Thank you for highlighting Butte Humane Society’s Halloween Hounds and Costumed Cats costume photo contest! DJ Moose Montana was crowned this year’s winner – that’s two years in a row that Moose has won the Facebook contest! He’s a BHS alumni with lots of super fans, and even his own Facebook profile.
You can see all the submitted photos at http://www.facebook.com/media/set/?set=a.10150412544705100.409299.93889430099&type=1&l=18389ec7f6