Little Black Book of Adoption Promotions
Looking for some inspiration to get those dogs and cats adopted? Not only have we got your number—but we’re really into sharing our digits, too. The Little Black Book of Adoption Promotion Ideas is 125 pages of strategies and marketing successes from shelters all across the country, from New York City Animal Care & Control’s powerful Mugshots campaign and Charleston Animal Society’s & Sacramento SPCA’s clever Certified Pre-Owned Cats to Nevada Humane Society’s Arbor Day (yup, Arbor Day!) promotion. Please share this with your colleagues, and a big old “Thank you for letting us share, you totally rock!” if your agency is featured within.